On September 14, 2016, the leading titanium dioxide industry leaders in China, Lili Lian and Longyi Titanium, announced the price increase. Since 2016, the tenth wave of Chinese titanium dioxide prices has officially been confirmed. The improvement of the supply and demand relationship in the domestic market and the overall improvement in the export market are the key to supporting the Chinese titanium dioxide industry's frantic ascent in 2016.
On September 14, 2016, the leading titanium dioxide industry leader in China, Lili Lian, and Longsheng Titanium successively announced to increase their price of rutile titanium dioxide, which was raised by domestic customers by RMB 500 per ton, and by international customers by US$50 per ton. Considering that Shandong Dongjia, Jinpu Titanium, Jinan Yuxing and other domestic first-tier titanium dioxide manufacturers have also raised their prices at the beginning of September, the collective price increase of Wuli Lian and Sichuan Longsheng means China since 2016. The tenth wave of titanium dioxide surge has officially hit. After experiencing this wave of price increase, since the beginning of January 2016, China's Titanium Dioxide Industry's crazy ten consecutive rise has successfully pulled up the domestic rutile titanium dioxide price of about 4,500 yuan / ton, an increase of nearly 50%.
Under the “moderate growth†development model of China's economy in 2016, the titanium dioxide industry in China was swept away by the haze of 2015, which was up against the wind and skyrocketing. The reasons for attribution include the following:
1, improvement of supply and demand
After entering 2016, China's real estate new policies have emerged in an endless stream. Successively introduced policies such as cuts in interest rates, downpayments, adjustments to provident funds and other policies have all played a good role in stimulating the Chinese property market. According to data from the National Bureau of Statistics, from January to August 2016, the sales area of ​​commercial housing in China reached 875 million square meters, which was a year-on-year increase of 25.5%; and the newly-started housing area was 1,068 million square meters, a year-on-year increase of 12.2%. In addition, the automotive industry has also achieved good results this year. According to data from the China Automobile Association, China’s automobile production and sales in the first half of 2016 were 12.8922 million vehicles and 12,829,800 vehicles, respectively, an increase of 6.47% and 8.14% year-on-year, respectively, a year-on-year increase. Increased 3.83 percentage points and 6.71 percentage points.
Titanium dioxide industry in the two major terminals under the collective direction of the good will undoubtedly increase the demand for titanium dioxide has played an extremely good role. On the other hand, due to the historical downturn of the industry in the second half of 2015 and the more stringent environmental protection review, the market supply of titanium dioxide in China was reduced in 2016. It is understood that titanium dioxide production in China Among the top 10 companies, including half of the companies in Longxu Titanium, Yanlilian, Shandong Dongjia, Ningbo Xinfu, etc. have all reduced production in 2016.
In this case, the serious imbalance between supply and demand in China's titanium dioxide industry has been greatly improved, which has become the primary factor supporting price increases.
2. The export continues to be positive and the company’s inventory is worry-free
Due to the continued devaluation of the renminbi and the increased emphasis on the export market by domestic titanium dioxide companies, the export market for titanium dioxide in China since 2016 has shown an overall positive trend. According to statistics from China Customs, China's titanium dioxide output reached 445,576 tons in January-July 2016, a year-on-year increase of 27.48%, reaching the highest level in history, and exports to Europe and the Middle East have both increased by more than 50% year-on-year. . In terms of business, the export volume of many first-tier Chinese titanium dioxide enterprises, including Sichuan Longxi and Henan Lililian, also achieved an increase of approximately 30% year-on-year.
On the basis of marked growth in domestic demand, continued favorable performance in the export market has further accelerated the shipment rate of Chinese titanium dioxide enterprises. Maintaining low inventory production and management is an important factor for domestic titanium dioxide enterprises to dare to frequently raise prices.
With regard to the market outlook, due to the fact that the current Chinese titanium dioxide market is still in the “Golden 9 Silver 10†and the fundamentals of market supply and demand balance are still in place, domestic titanium dioxide producers are still more likely to push a price increase in October. . However, after entering November, taking into account that China's titanium dioxide market will be transferred from the peak season to the off-season, the continuous rise in the price side is also likely to stimulate the industry operating rate increase, when the Chinese titanium dioxide prices will have a larger decline may be.
On September 14, 2016, the leading titanium dioxide industry leader in China, Lili Lian, and Longsheng Titanium successively announced to increase their price of rutile titanium dioxide, which was raised by domestic customers by RMB 500 per ton, and by international customers by US$50 per ton. Considering that Shandong Dongjia, Jinpu Titanium, Jinan Yuxing and other domestic first-tier titanium dioxide manufacturers have also raised their prices at the beginning of September, the collective price increase of Wuli Lian and Sichuan Longsheng means China since 2016. The tenth wave of titanium dioxide surge has officially hit. After experiencing this wave of price increase, since the beginning of January 2016, China's Titanium Dioxide Industry's crazy ten consecutive rise has successfully pulled up the domestic rutile titanium dioxide price of about 4,500 yuan / ton, an increase of nearly 50%.
Under the “moderate growth†development model of China's economy in 2016, the titanium dioxide industry in China was swept away by the haze of 2015, which was up against the wind and skyrocketing. The reasons for attribution include the following:
1, improvement of supply and demand
After entering 2016, China's real estate new policies have emerged in an endless stream. Successively introduced policies such as cuts in interest rates, downpayments, adjustments to provident funds and other policies have all played a good role in stimulating the Chinese property market. According to data from the National Bureau of Statistics, from January to August 2016, the sales area of ​​commercial housing in China reached 875 million square meters, which was a year-on-year increase of 25.5%; and the newly-started housing area was 1,068 million square meters, a year-on-year increase of 12.2%. In addition, the automotive industry has also achieved good results this year. According to data from the China Automobile Association, China’s automobile production and sales in the first half of 2016 were 12.8922 million vehicles and 12,829,800 vehicles, respectively, an increase of 6.47% and 8.14% year-on-year, respectively, a year-on-year increase. Increased 3.83 percentage points and 6.71 percentage points.
Titanium dioxide industry in the two major terminals under the collective direction of the good will undoubtedly increase the demand for titanium dioxide has played an extremely good role. On the other hand, due to the historical downturn of the industry in the second half of 2015 and the more stringent environmental protection review, the market supply of titanium dioxide in China was reduced in 2016. It is understood that titanium dioxide production in China Among the top 10 companies, including half of the companies in Longxu Titanium, Yanlilian, Shandong Dongjia, Ningbo Xinfu, etc. have all reduced production in 2016.
In this case, the serious imbalance between supply and demand in China's titanium dioxide industry has been greatly improved, which has become the primary factor supporting price increases.
2. The export continues to be positive and the company’s inventory is worry-free
Due to the continued devaluation of the renminbi and the increased emphasis on the export market by domestic titanium dioxide companies, the export market for titanium dioxide in China since 2016 has shown an overall positive trend. According to statistics from China Customs, China's titanium dioxide output reached 445,576 tons in January-July 2016, a year-on-year increase of 27.48%, reaching the highest level in history, and exports to Europe and the Middle East have both increased by more than 50% year-on-year. . In terms of business, the export volume of many first-tier Chinese titanium dioxide enterprises, including Sichuan Longxi and Henan Lililian, also achieved an increase of approximately 30% year-on-year.
On the basis of marked growth in domestic demand, continued favorable performance in the export market has further accelerated the shipment rate of Chinese titanium dioxide enterprises. Maintaining low inventory production and management is an important factor for domestic titanium dioxide enterprises to dare to frequently raise prices.
With regard to the market outlook, due to the fact that the current Chinese titanium dioxide market is still in the “Golden 9 Silver 10†and the fundamentals of market supply and demand balance are still in place, domestic titanium dioxide producers are still more likely to push a price increase in October. . However, after entering November, taking into account that China's titanium dioxide market will be transferred from the peak season to the off-season, the continuous rise in the price side is also likely to stimulate the industry operating rate increase, when the Chinese titanium dioxide prices will have a larger decline may be.
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