On September 12, the U.S. government announced a three-year punitive tariff on all cars and light truck tires imported from China. The reporter learned from the recent meeting of key tire enterprises in the province to respond to US special security cases. As the "heavily wounded" Shandong, at present, both the government and the enterprises are actively working to minimize losses. degree.
â—Ž Self-relief of enterprises to absorb 300 million yuan of inventory in advance to develop new products
According to the punitive measures introduced by the U.S. government, starting from September 26th, on the basis of the current 3.4%-4% import tariff, 3% will be imposed on all sedan and light truck tires imported from China for three consecutive years. 30% and 25% additional duties.
In response, the relevant person in charge of the Delicate Group stated that as early as April, the company began to adjust the structure of the US market and actively negotiated with the U.S. customers, and on the premise of protecting the interests of both manufacturers, the orders to the United States were compressed. And related products as of August 15 have been suspended production, products must be sold to the United States before the end of August customs clearance shipments, there is no inventory backlog and lagging orders, it will not cause economic losses.
On the other hand, Lu enterprises have also stepped up efforts to develop new markets. Relevant person in charge of Shandong Yongtai Chemical Industry Group stated that, as in the case of passenger car tire products with punitive tariffs levied by the United States, orders in other markets are relatively large. These markets mainly include Europe, Australia, Russia and the Commonwealth of Independent States, Africa, the Middle East, and Southeast Asia. Latin America and South America. The company has adjusted its market layout and increased the supply of new development markets. The relevant person in charge of Qingdao Customs stated that from January to August, the tire export volume of Shandong Province to the United Arab Emirates, Iran, and Algeria increased by 25.3%, 120.6% and 31.8%, respectively.
Most of the tires exported to the United States from Shandong Province are low-end products, which are mainly sold in the US market for replacement tires. Therefore, they have become the main targets of restrictions in this special security case. The reporter learned that related companies have accelerated the pace of product innovation and upgrading. This year, Delicate Group has invested more than 300 million yuan for the development and application of electronic pre-vulcanization technology, run-flat tire development design and finite element analysis system design. . Among them, run-flat tires have been successfully developed and become the second tire manufacturer in the world after Bridgestone tires to have this technology and have reached the world's leading level.
â—Ž Government support stabilizes the existing market continues to sing Shandong brand
Shandong province is a major province for tires exported to the United States. After the implementation of the special safeguard measures, if all the products involved in the case cease to be exported to the United States, the province can reduce the export of tires by about 11 million annually, affecting the export amount of about 380 million US dollars, accounting for about the province's tire industry. 3.5% of sales revenue. Therefore, the relevant person in charge of the Provincial Department of Commerce stated that Shandong Province will base itself on “guaranteeing market share and guaranteeing share†and do everything possible to adhere to the US market. It will actively guide companies and U.S. agents to carry out all-round promotional negotiations and adopt “promotional prices The strategy of "making a piece of profit and an agent digest one piece of the profit" minimizes the losses caused by the special safeguard measures, resumes the export of the US-made semi-steel radial tire as soon as possible, and strives to maintain Shandong's export share in the U.S. market.
The relevant person in charge of the Provincial Quality Supervision Bureau stated that at present, Shandong tire products have 8 Chinese brand-name products, 13 provincial brand-name products, and brand-name companies have become the vanguard of the industry, driving the development of the entire tire industry in Shandong Province. The reporter learned that in the next step, Shandong Province plans to provide special support for the promotion and promotion of branded enterprises’ exports to the United States in the TDC Fund.
Local governments have also increased their support for tire companies. On September 26th, Linglong Rubber Co., Ltd. will hold five projects including an annual output of RMB 4 billion, an annual output of 12 million sets of high-performance passenger car radial tires, a Central Asian tire experimental site project, and a logistics and transportation center project. Concentrated groundbreaking ceremony. In order to ensure that the project can be started smoothly, Zhaoyuan City will use 5 million yuan to provide a certain proportion of discount interest subsidies to the bank loans of the above projects according to the actual completion of fixed assets investment.